People eat all kinds of food every day, and the food will also be packaged, otherwise the storage time will be very short, and the food will also be guaranteed to be edible by occasional means. So, in the process of selecting food, will people choose some food with better packaging? So how do we design these food packages? Food packaging gift box design should start from these aspects!

1、 The first thing to consider in the food packaging gift box planning is the food consumption group. The packaging planning should be carried out according to the preference of the consumption group, and then make the product packaging more likely to attract the attention of these consumption groups.

2、 The second thing to consider is what characteristics this food has after all, especially the selling points of this food should be integrated into the outer packaging. Since customers may be interested in some advantages of this food when consuming this food, if it is not shown on the outer packaging, customers may not be able to find it in time, As a result, a better sales opportunity was lost.

3、 What should be considered is the cost of the outer packaging. Now we all think that the cost of the outer packaging of a food can be borne as long as it does not exceed 10% of the price of the food itself. If the cost of the outer packaging is too high, sales will be affected.

4、 What should be considered is how to embed the company's information on the outer package, such as the contact information of the embedded company, the embedded brand logo of the embedded enterprise, the embedded product related information, etc. This also requires testing the planning ability of the planners.

Today, I told you some instructions about food packaging and food packaging design. The packaging should not only look good, but also ensure the user's edibility. So I hope you will also pay attention to food consumption when choosing food with good packaging in the future. I will share these today and will continue to share them later.